Etro - A Fashion Brand

Italian brand ETRO known in the world of high fashion for over forty years and still products of the fashion house is easily recognizable thanks to its unique aesthetics.

At the time (namely, in 1968) by Girolamo Etro brand maker started the production of expensive original tissue, which quickly attracted the attention of the masters of fashion for its high quality, unusual colors and bold experiments in combining textures. In 1981, ETRO presented a new collection of exquisite fabrics with patterns «Paisley», which is known to us all as a "pattern of cucumber." This pattern has become so popular in the fashion world, which began production ETRO a wide variety of accessories for men and women from the tissue with the "cucumber" decor (still considered its trademark ETRO).

However, goods brand attracted fans of elegant style, not only a fashionable figure, but also exquisite fabrics, original patterns and bold colors. Following the ties and scarves, scarves and shawls, handbags and suitcases ETRO and began to produce goods for the home, seasoned in the trademark style: invariably expensive and high quality materials and unusual shapes and colors, exquisite style and original approach.

The next step in the development of the brand was the creation of fashion collections for men and women who saw the world in 1988. Leather is the best match with the times, which contributed to the development of the brand. Subsequently ETRO focused precisely on the production of finished male and female clothing, intended primarily for the upper classes.

The use of expensive, mainly natural fabrics, unusual colors, original design, the extensive use of ethnic motives, light touch of exotic combined with historical quotes and subtle irony that pervades the collection of the brand, its products have done well recognizable, memorable and popular.
Today, the creative center of the company, located in Milan, designed not only to all new collection of clothes for men and women, but also a variety of accessories, cosmetics and perfumes. More than forty of shops ETRO located in almost all major countries around the world, and shows the brand new collections cause permanent interest as a fashion commentators and fans in elegant style.

Posted in: Fashion Brands